Covering University of Colorado sports, mostly basketball, since 2010

Tuesday, May 3, 2011

Quick-Post: The results are in: Larry Scott is $2.7bil worth of awesome UPDATED

Word is starting to leak out about the Pac-12 broadcast right deal.  Everyone in the conference is about to get paiiiiiid to the tune of $2.7 billion over 12 years.  The broadcast partners will be Fox and ESPN, and the Pac-12 is withholding some rights to further their pursuit of their own network.   In real dollar terms to CU that's over $18 million per year right off the bat.  CU had been getting between $9 and $10 million in the Big XII.

We can all argue back and forth about whether or not the additions of Colorado and Utah made the Pac-12 territory more marketable, but I have to think the excitement of expansion and re-branding had something to do with the Pac-12 getting triple their current deal.  Also, Larry Scott is a badass.

(UPDATE: 5-3-11) Jon Wilner of the SJMNis saying that initial reports may have lowballed, and that the deal is actually worth upwards of $250 million with possibly more announcements slated for the future.  That would be close to $21 million per school.  Suck it UT!

(UPDATE: 5-3-11) New York Times confirms Wilner's update.  It's $3 billion over 12 years, with $250 million per year and near $21 million per school, per year.  That's quadruple the current deals.  Additionally, Pac-12 retains rights to own Pac-12 network.  WOOT!

4 comments:

Eric said...

Make it rain!

Brian said...

That is sick. When do you think the PAC12 network will start? This fall? 1 year? 2?

RumblinBuff said...

Since the Pac will be doing it all by themselves, I'd imagine it would take a bit to get it up and running. Infrastructure costs (both time and money) along with the need to begin negotiations with cable providers make me think it's well past this year.

RumblinBuff said...

I imagine the digital channel would be up sooner, however